a quiet nudge

One thing
unlike you.

I'd like to change, a little. But I don't know where to start.
Nadge is a mission app for exactly that moment. Small things unlike you arrive every day. Try them, and little by little, your world gets wider.

5 missions a day, a week, a month Self-reported No penalties No ads, no sign-up
Coming soon
App Store
Coming soon
Google Play

iPhone / iPad (iOS 15+) and Android (7.0+). Release date to be announced.

The Nadge home screen: a grassy island floating in the sky, a crystal at its center, shops and parks around it
prologue

How it begins

The app opens with a short story.

An open book and a cup of coffee on a desk by the window

I want to change, a little.
I just don't know what to do.
And another day goes by.

— 1 —
A small crystal spirit appearing on the open book

Then the crystal spirit spoke to me.
"From now on, I will send you little nudges to change, as missions."

— 2 —
A small island floating in the sky, with a crystal seed on a pedestal

"Imagine an island of your own.
In its center, this tiny crystal seed. Try raising it there."

— 3 —
A fully grown crystal with a town born around it

"The crystal grows as much as you change. Around it, a town will be born.
No pushing. I'll just leave the nudges here."

— 4 —
about

Not to change everything.
Just to step a little outside your usual self.

Doing something once won't change anything dramatically. But try the things you wouldn't normally pick, a little at a time, and the view widens — and so does the range of things you can choose from.

What Nadge cares about isn't the big change. It's the small opening that leads there. You don't have to write your own list of things to try. Look at the missions that arrived, and tick off what you managed. That's the whole of it.

A quiet challenge Just enough weight Small drifts, stacked Never pushy
Today's missions: four are stamped done and one is in progress
A grown island
missions

Today's missions arrive

Five missions each for the daily, weekly and monthly cycles. Pick the ones that look doable and tick them off when you're done. You don't have to finish them all.

DAILY
5 a day
Go home by a different route than usual
Learn a greeting in Spanish
Try a menu item you've never had at a restaurant
Let a pedestrian go first
Make time to let your mind drift
WEEKLY
5 a week
Take a morning walk on 3 days
Cook a dish from a country you've never cooked from
Bike to a park
Bring a treat for someone close to you
Stay off your phone for half a day on the weekend
MONTHLY
5 a month
Set goals for the month and look back on them
Finish 1 course or book all the way through
Go cycling or on a long outing
Plan next week
Notice the change of season

There are 715 missions in all. The ones shown here are real missions from the app.

We don't show you what a mission is for

Label one "learning" and another "health," and you'll find yourself picking only what you're already good at. So Nadge simply suggests an action. What it meant, and how it felt, is yours to find afterward.

At your own pace

No photos to submit, no detailed logging. Completion is self-reported. No penalties, no streaks, no rankings. The days you didn't manage are fine as they are. Come back on a day you feel like trying again.

What you can't do, you don't have to

Anything you're not good at, or that circumstances make difficult, can be set aside in advance. If a mission arrives and feels out of reach right now, drop it or draw a different one. No reason required.

Exclusion settings are stored on your device only and are never shown to friends.

The amount fits you, too

Missions with an amount, like "Run 5 km," can have their difficulty changed one mission at a time. Less today. More on a day you want the challenge. Turn a mission you like into a habit and it stays available whenever you want it.

EasyNormalHard🔁 Habit
on the side

On the side: an island and a town grow

Complete missions and the crystal at the center of your island grows, little by little. As it levels up, shops, parks and shrines appear, and the island slowly becomes a town. No numbers are shown. It's the kind of thing you notice one morning: oh, the crystal.

The first rough stone
Lv.1
Everyone starts
from the same stone
A crystal beginning to take shape
Lv.4
A shape
begins to show
A crystal with growing pillars
Lv.8
Pillars rise
and catch the light
A fully grown crystal
Lv.12
The centerpiece
of the island
crystals

There's more than one crystal

When you make an island, you choose the crystal, the pedestal and the land. The more you stack up, the more the crystal you chose changes its shape.

Quartz
Quartz
Turquoise
Turquoise
Amber
Amber
Bismuth
Bismuth
Prehnite
Prehnite
Obsidian
Obsidian
Sunstone
Sunstone
and a few
more
The building collection screen
The shop, where you choose buildings with unknown points
buildings

A town spreads around the crystal

More than 160 buildings. Nothing tells you which action each one comes from. Although if you only ever do one kind of thing, the town grows lopsided, and it shows.

Café
Café
Library
Library
Park
Park
Shrine
Shrine
Clock tower
Clock Tower
Bakery
Bakery
Observatory
Observatory
Orchard
Orchard
Tea hut
Tea Hut
Fountain
Fountain
achievements

Collect titles and make an epithet of your own

There are 163 titles. Days in a row, missions completed, buildings raised — meet the condition and it's yours. Combine the titles you've collected, one as the first half and one as the second, into an epithet that's yours alone.

The crystal, the town and the titles are strictly a side dish. But seeing what you've built up does feel rather good.

The achievements (titles) screen
A small boat carrying a letter flies toward an island in the sky
The Friends screen, with titles earned and level-ups on the timeline
friends

Catch a glimpse of someone's small change

Trade friend codes and you can go look at each other's islands. New titles and level-ups appear on a timeline, where pressing Like is plenty.

It isn't a place to compete. It's a place to catch a glimpse of someone else's small change. There is no leaderboard.

Friends is optional. Missions and your island work just the same without it.

how it works

How it works

No account needed. Four steps and you're in.

1
The title screen

Make your island

Choose the land, the pedestal and the crystal. If there's anything you can't do, set it aside here first.

2
A fresh list of missions, none done yet

Look at what arrived

Five each for daily, weekly and monthly. You don't have to choose. You can try them all.

3
Four missions stamped done, one in progress

Tick off what you did

Self-reported is fine. Whatever you didn't manage can stay just as it is.

4
A grown island

Look in on your island now and then

The crystal grows and buildings appear. No fanfare. Quietly, a little at a time.

faq

Frequently asked questions

Questions we often hear from new users. For more, see the full FAQ.

Nothing. There are no penalties, and nobody scolds you for a broken streak. The missions that arrive are there to do or not do, as you like. When the next cycle comes, new ones arrive.

No. Everything is self-reported. We never ask for photos or records, and there's no leaderboard comparing you with other users.

Yes. Set conditions like "strenuous exercise is difficult" or "long reading sessions are difficult" and matching missions stop arriving. You can do this when you make your island, or later in Settings. If a mission arrives and feels too hard, you can drop it on the spot.

Because when you can see the category, you end up picking only what you're good at or already like. Nadge exists to nudge you toward things you don't usually do, so it deliberately hides the category and shows only the concrete action. Categories are handled internally and shape how your island grows.

The download and the core features are free. No ads are shown. A one-time in-app purchase, "Unlock Map Slots," lets you grow separate islands for separate purposes (the free version has one island). See the price in the app.

Exclusion settings (the things you can't do) are stored only on your device and never shown to friends. If you use Friends, only limited information is visible: your name, level, epithet, the number of titles you've earned, and the island you chose to show. See the Privacy Policy for details.

One thing unlike usual.
Let's see where it leads, together.

Whether that's good or bad, we can't say. At the very least, you might come to like who you are a little more.

Coming soon
App Store
Coming soon
Google Play

Available in English and Japanese. Questions? nadge@appforet.com